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At CONFIDENTIAL we engaged in a Value Based Pricing Project. By identifying the main customer needs and combining the outcome with an assessment of opportunities with current and potential clients we, together with the CONFIDENTIAL team, were able to create a strong Customer Value Proposition to guide the way through the next 2-4 years. Based on these insights and direction, we then also created an implementation program that included projects aiming at improving the short- and long-term Value for Money positioning of CONFIDENTIAL.

“Through the project with Impulssum our Management Team had a trusted advisor that helped shape our Customer Centered Commercial vision for the next 2-4 years and also identified the tools necessary to implement it.” – Managing Director CONFIDENTIAL
Ready to create lasting impact
Impulssum B.V. Grote Bickersstraat 74-78 1013KS Amsterdam +31(0)6 40 98 12 85
Impulssum LTD. 83 Baker St London, W1U 6AG +44(0)755 30 68 755
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